BMW has been spreading some Christmas cheer with a festive video – despite it having a rather sad ending!
Made especially for the German company’s performance arm, the M division, it highlights both the heritage of the company and that it’s all about pure driving fun too.
Drivers of BMW’s M cars know how to enjoy the power and aggressive nature of their cars. In this case, an iconic E30 M3 is driven but in a pick-up form.
Brandishing a bright red paint job – suitable for Santa – the M3 is careering across rural and snow-covered Germany.
As the car maker has captioned the video, unfortunately this pick-up is “too powerful to help out”. Although the owner of the car is returning with a Christmas tree for his family, the fun he’s having on the roads turns into a little too much fun, and the tree loses all of its needles in the process.
Most people dream of owning a classic E30 M3, but for many a more modern version of the performance saloon would be their preferred choice. Fortunately, BMW has a series of models bearing the famous badge but equipped with more modern creature comforts.
Whether you love the new or the old M-badged cars, enjoy this festive message from the people who make them.
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