There was a time for many Germans that their only glimpse of American muscle was David Hasselhoff’s abs, but the new Ford Mustang is swiftly changing that.
Having finally been made available to buy in overseas markets like Germany and the UK for the first time in 50 years, the Mustang was officially Deutschland’s best-selling car throughout last month.
In total, 780 Mustangs found a home with German buyers in March, outselling even German icons like the Porsche 911, the Audi TT and Mercedes’ E-Class coupe.
'Forbidden fruit status'
While Americans have for years been accustomed to worshipping import cars from afar, the Mustang’s forbidden fruit status has boosted sales across the world since its debut last July.
This year to date, the Mustang outsold every other sports coupe in Germany apart from the Audi TT, while here in Britain buyers face a waiting list that’s a year and a half long to get their hands on one.
In China, where the Mustang has just arrived, it leads its sales segment while Australian buyers will have to wait until 2017 to take delivery of theirs, such is the massive demand.
Mustang GT most popular
Ford spokesman Craig von Essen said: “It’s an American icon, and when it went global many people were keen to get their hands on one.”
Perhaps somewhat surprisingly, the 5.0-litre V8-powered GT version has been overwhelmingly popular, surpassing the more affordable and thrifty 2.3-litre EcoBoost option.
Available to order now, prices for the new Ford Mustang start from £28,995 for the EcoBoost model and £32,995 for the V8-powered Mustang GT.
