Porsche’s first all-electric car, the Taycan, will be the figurehead of a serious step into the EV market – as the brand targets a 50 per cent sales split between EVs and other powertrains by 2025.
Porsche is no stranger to electrification, with its range of E-Hybrid vehicles. The Taycan, however, will be the firm's first step into all-electric territory.
Porsche has invested six billion euros and hired 1,200 new employees to produce the Taycan and future electric vehicles,, stating that the brand is firmly committing to electric mobility.
Lutz Meschke, deputy board chairman at Porsche, said: “We predict that over 50 per cent of Porsche models derived from 2025 will be electrified.”
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The production of the Taycan will also be carbon-neutral according to Porsche, with its future goal being to create a factory with zero environmental impact. Rather than a traditional production line, the Taycan will be built in a ‘factory within a factory’ at the brand’s main Zuffenhausen plant – and production capacity will mix with the brand’s sports cars.
In a statement, Porsche said that “the aim for the Taycan is to create a team with a healthy mix of experienced sports car manufacturers and new staff”.
Porsche also wants to back up its electrified future by building 400 high-power charging stations across Europe by the end of 2019. In addition, the brand plans to build more than 2000 AC charging points at destinations such as hotels in up to 20 markets in the run up to the Taycan’s launch.
