Hyundai is the South Korean automotive giant rapidly advancing from value positioning toward premium technology leadership with global ambitions. The lineup includes the Tucson SUV, Kona crossover, i10 city car, i30 hatchback, and IONIQ electric range. Model range spans city cars through large SUVs, with comprehensive electrified options and traditional powertrains across all segments. Hyundai competes in progressive mainstream segments, delivering advanced technology, attractive design, and comprehensive electrification options.